Professional
entertainment improves your fund-raising capabilities.
The goal
of fund-raising is to have people come to your event and donate
to your cause. But getting people to attend a fundraiser isn’t
as easy as posting a sign saying “Fundraiser Saturday- everyone
come with money”. You need to provide your guest with high
quality entertainment,
good food, and an atmosphere that people with be happy to attend.
The fund-raising experiences must be an event that people will talk
about and are willing to come back to next year.
Why entertainment for a fundraiser, say no.
First mistake people make is they assume the entertainment
will work for free or a reduced rate. The entertainment is told
that its great exposure and you will have people seeing you and
will hire you for their events. From my years of experiences, I
have learned that this is a false statement. If you are working
a fundraiser, most people are assuming you are donating your time
or services and they expect you to do the same for their event.
Very little work is gained from doing a free event. Most entertainers
will get more bookings from a paying show.
Secondly, entertainers are inundated by fund-raising agency looking
for free entertainment. This is why many entertainers say no, or
they are very picky on which fundraiser they will support.
Get entertainment to say yes to your fundraiser.
If you are have multiple events, ask if the entertainer
can help with prices if you do multiple events. First event full
prices, second event…a little charity please 10%-20% discount
if we book you for our next event. Offering to pay full price for
the entertainment means you are going to get a first rate show.
The entertainer will feel obligate to perform just as hard for your
next event because their reputation is on the line. The entertainer
will make sure the second fundraiser is as good or if not better
then the first performance.
Secondly, offering to book the entertainment for a future fundraiser should get a yes from the entertainment. Entertainers live
by bookings, if we can book ourselves for the entire year today,
we will do it.
Fund-raising
during the week, get entertainment to say yes.
Most entertainment is on Friday nights or weekends. If
you have your event Monday through Thursday, this is slow times
for entertainers. Entertainers can afford to give a discount on
non-peak times.
Learn more about Magical
Balloon-dude Dale
Copyright
DEO Consulting, Inc 2004
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