The world of balloon entertainment, by Dale Obrochta
Every day, Facebook notifies me of another entertainer going Live. During the live event, you hear or see various options from animated graphics, songs, and even polite requests for a donation at the end of the live stream performance. If only there were a way to charge viewers to watch your Facebook page? “We plan … Read more
I’m going to do my best to show you what you need to consider and have when developing a virtual show.
Over the years, I have learned that there is no quick way to build a fan base. You can try spamming everyone in the industry to “Like” your page, ask them to subscribe, beg them to follow, or just ask them to participate in a discussion, but human nature holds them back. Years ago, I read a marketing study … Read more
Creativity is captured with a click of a button and shared with millions. When I first started out, you needed to shoot 12, 24 or 36 photos before taking the roll of film in to the store to be developed. Then, if you were lucky, you would scan and post the picture to a bulletin … Read more
There are many Facebook groups for balloon artists. Some are private groups – invite only. There are even secret balloon groups. Oops, the first rule is you are not supposed to talk about these secret groups, unless your in the group. If your in a secret group, pull out your decoder rings and start decoding the … Read more
I laugh at all the family members (kids and parents) who have their heads tilted down while clustered at a restaurant table having a meal. Eyes are all fixated downward; shoulders are rounded. Etiquette and business instructions that stress good body posture and eye contact must be going crazy with society so fixated on mobile communication. Social … Read more
The Muse runneth amuck and has guided my hands throughout my career. I will twist a figure, look at it from different angles, and realize it is crap. But the Muse is not finished with me; they guide me to try again with a different size, color, and shape. With each twist, my mind spurs … Read more
I recently read, 25% of the people who post in Facebook are more interested in how people respond to their post then what other people are actually posting. It is all about posting a comment and reactions it receives. I have friends who say they only look for the videos and photos; if it is … Read more
Would you make recommendation, if you could? I’m an entrepreneur, like many people in the world seeking to make a living. My greatest resource are past customers and their recommendations. They have seen my work and selling to them isn’t really selling, it more likes taking an order at a drive thru. They know exactly … Read more
I Want A Video Game It may seem wacky for me to be ranting about not having a video game, but the truth is when you’re trying to market something, you have to look at all the angles. First, I need to tie in my career – Comedic Balloon Entertaining with some wacky topic that … Read more