The world of balloon entertainment, by Dale Obrochta
Barry Friedman 
This is a question that comes up often when talking to people about corporate entertainment and how to work in this market. How much material you need depends on the role you fulfill at the event. A general rule, though, is–the more the better. You knew that was coming; the more the better. I have … Read more
Onsite giveaways. What’s it all about? Where can you get some? What do they do for you? Onsite giveaways are anything that isn’t expected, contracted, or implied. They are surprises for the people who got you to the event, the people who went the extra mile and pushed you to their clients. You know–the producers, … Read more
Have you ever brainstormed with a group of people on the phone, hung up, and forgotten some of the good stuff? It’s a terrible thing to do and a terrible waste of time. Talking with prospects, agents, or the very desirable client conference call should be preserved, and you should be able to listen to … Read more
Let’s talk about this phenomenon that happens at most corporate events: Meet and Greets. What are they? What do you say? Why are they important? The Meet and Greet is about ten minutes of your life that, if done properly, can pay big dividends to not only you and your career, but also to … Read more
What keeps you awake at night or drains your energy during the day when it comes to your business? Have you ever tried listing these bloodsuckers onto a piece of paper? Can you do it right after you finish this article? It’s pretty easy to be dead honest with yourself and answer these simple questions: … Read more
We’ve talked a lot about following up with producers and clients after a show. From letters of recommendation to asking them to refer you to three of their associates, to make sure the event was well-received, you can’t lose when you touch base with someone who has hired you. There is nothing better you can … Read more
There are hundreds of meeting planners, speaker bureaus, agencies, and corporate event producers out there, and hundreds of acts want to work with them. All of these producers have their stable of acts that they’ve been using for a long time, and really why they would want to try something new? Do you ever try … Read more
I know we talked about pricing extensively during the seven-day training course and in some follow-up articles here on the website. Still, last night on the conference call with the gold members, we started talking about pricing, and all the different terms mean. So I thought it would be helpful to follow up here with … Read more
Q: How do I convince them to hire me over the $100 option when they’re calling around? How’s that for an opening? A reader sent this question in and it opens a big conversation. Agents call you because in their mind this is the kind of gig you do. No matter what kind of gig … Read more
Corporate Customization Do you know that one of the best things you can do at a corporate event is make a live show belong to the audience? A quick overview of what I am going to talk about in this article. Why it’s important? How much customization do you need? How to do it? And … Read more